Business Buzz is a community, where our emphasis is on facilitating meaningful and lasting connections that will benefit your business. Our strength lies in our approach – while networking isn’t a new concept, the way we approach it at Business Buzz is unique. We have built an accessible & collaborative culture, centred around people & the value they bring to business, community & connections. We focus on growing & nurturing relationships based on trust & understanding. Fostering the belief that not only do these connections benefit your brand & business, but they benefit you personally, as you become part of the Buzz family. Joining forces with our groups of like-minded individuals boosts your confidence & wellbeing, as well as your business.

Some time ago I wrote a blog about titled Stay Visible To Stay Viable . I genuinely believe that being visible is a vital component in any small business owners marketing strategy, but it is not simply enough on its own. So today I am publishing a supplementary blog that explains why reliability is the cornerstone of any small business owner’s offering.

I take this to mean seeking & achieving a sense of meaning, purpose & belief in something outside of your own self. What the ‘something’ is, of course, is different for each of us. Whether it’s community, faith, parenting, our work, as a career, or as part of a group or organisation, being part of something outside of our own immediateness has a significant impact on our sense of self, & our experience of the world. Research tells us that people who have meaning & purpose in their lives are happier, feel more in control & get more out of what they do. They also experience less stress, anxiety & depression 1

In today’s fast-paced, small business world, the boundary between work & personal life can become blurred. Emails buzz late into the evening, deadlines creep into weekends, & before you know it, your personal life is running on autopilot. While ambition & hard work are commendable, maintaining a healthy work-life balance is not just a lifestyle choice. it’s a necessity for long-term success, productivity, & mental well-being.

Often attributed to Benjamin Franklin. This timeless adage has been echoed in boardrooms, classrooms, & strategy sessions for generations. & for good reason! There’s a deep truth nestled in those few words.

Small business owners may create conflict in the workplace, intentionally or unintentionally, due to a variety of reasons, often tied to stress, personal investment, & leadership challenges.

A very simple mantra, “To stay viable you have to be visible”. Simple to say, but challenging to achieve?

Competition is fierce, customers can be unpredictable, & external factors like economic downturns or changing regulations can feel overwhelming. But while challenges are inevitable, the way a business owner responds, can make all the difference.

Networking is more than just exchanging business cards or adding new connections on LinkedIn. It’s really about cultivating meaningful, long-term professional relationships. The quality of the questions you ask can determine whether a conversation or a relationship remains surface-level or develops into valuable opportunities.